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IBM marketing innovator Sandy Carter introduces ANGELS framework in the article which can be accessed here. ANGELS is a start-to-finish framework for choosing the right Web 2.0 marketing tools—and using them to maximize revenue and profitability. ANGELS approach is a step-by-step framework for success:

• Analyze and ensure strong market understanding
• Nail the relevant strategy and story
• Go to Market Plan
• Energize the channel and community
• Leads and revenue
• Scream!!! Don’t forget the Technology!

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IBM announced Lotus Bluehouse Beta. Briefly, “Bluehouse” is the place where businesses come to get work done. “Bluehouse” makes it easy if you need to prepare for tomorrow’s meeting, to host one today or want to collect feedback from yesterday’s call.

Following are the highlighted features from Lotus Bluehouse:

• Hosting online sales or project meeting
• Networking with potential clients and business partners which are outside the firewall of your enterprise
• Uploading files and sharing files with others
• Starting a group project
• Creating surveys
• Turning feedback into dynamic charts or graphs

From the following demo links, you can get a feeling about Lotus Bluehouse:

• Get to know “Bluehouse”
• Run an effective sales meeting
• Group and share files in a collection
• Using activities for a project meeting
• Working with a group
• Connecting with a business contact

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Web 2.0 technology brings interaction among individuals, information and data to drive new opportunities and to foster communities. IBM has Web 2.0 toolsets for the “Connect, Build, Deploy, Manage” steps of Web 2.0 based application delivery which includes collaboration and productivity tools that use these technologies to help businesses deliver applications more flexibly and cost effectively.

Lotus Forms is used in the “Build” step of Web 2.0 based application delivery to provide electronic forms that help organizations of to accelerate process automation efforts, increase efficiencies, reduce operational costs by facilitating data integration with existing IT systems and making it easy to extend business processes to customers with web-based electronic forms.

Lotus Expeditor and WebSphere Portal are utilized in the “Deploy” step of the application delivery. Lotus Expeditor is a desktop integration framework that enables and accelerates client integration while WebSphere Portal software has services that aggregate applications and content as role-based applications

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IBM Lotus Quickr is designed to transform the way everyday business content is shared for more effective team collaboration. You can see Quickr in action with the demonstration about how Greener Autos company is utilizing Lotus Quickr. You can access the demonstration from here and learn probable use cases of Lotus Quicker.

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In IBM’s demo site for Lotus Symphony, you can find recorded demos as well as demo scripts about using Lotus Symphony to increase office productivity. As a short brief, IBM Lotus Symphony is a suite of office productivity applications for creating, editing, and sharing word processing documents, spreadsheets, and presentations.  It is designed to handle the majority of tasks that end users perform. Lotus Symphony supports open standards and is available at no charge from IBM.

Click here to access IBM’s demo site for Lotus Symphony.

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IBM Lotus Quickr includes a content repository, content management, and team collaboration capabilities. The content libraries helps organizing and sharing the documents for projects and teams. The document management features like versioning, workflow, and customized document types ease management and organization of the documents. In addition, Lotus Quickr content services make it possible to create, manage, update, search, query, and delete Lotus Quickr content. The developers can also utilize these services to access and manipulate content in Lotus Quickr.

Lotus Quickr uses Lotus Web Content Management to store and present online content. Wiki pages, blog posts, announcements, project tasks, and contacts are each stored as Web content. Each is authored using a Lotus Web Content Management authoring template, presented using a Web content management presentation template, and stored in a Web content management site area.

The Web content management APIs are used to extend functions of Web content management, which gives you the ability to manage Web content programmatically. Theses APIs and services enable developers building portlets & services for WebSphere Portal.

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The Domino server offers two methods of migration from Microsoft Exchange to IBM Lotus Notes and Domino 8 as follows:

1. Server-to-server migration with the help of Domino upgrade service - Domino Upgrade Services in the Domino Administrator client allows migration information from existing Microsoft Exchange messaging and directory system to Lotus Domino R8. With Domino Upgrade Services, you can import users from the foreign directory, register them as Notes users, and then convert the mail from Microsoft Exchange mail system to a Domino mail database. The migration tool lets you migrate all users and/or selective users from the foreign directory.
2. Client-to-client migration with the help of Notes upgrade service (Nupgrade) -Notes Upgrade Services works only with a local Microsoft Outlook Personal Storage (PST) file, creating a local NSF file. There is no need to access the servers and thus no update to the server’s primary Domino directory. Although Notes Upgrade Service is designed to migrate Microsoft Exchange data that resides locally in an Outlook PST file, it never accesses the Microsoft Exchange server.

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With the wide spread of Web 2.0 and social networking initiatives, Web content management solutions that meet these trends have become very popular. The ability to interact with content in various solutions, from news portals to corporate intranets to blogs, has become essential in enriching the users’ online collaboration capabilities.

IBM Lotus Web Content Management solution lets creation of the news items with the comments and both the recommendation section and its ordering. After creating the site framework, and then creating the related workflow, you can deploy the artifacts to WebSphere Portal and put the collaborative section into production.

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Lotus Connections 2.0’s main page allows users to have an aggregated view of information from various and diverse sources as the Home page feature is based on widgets. Besides this, the Home page also allows you implementing and adding your own widgets. For this purpose, the new term “iWidget” is defined. The process to create and deploy a widget is relatively straightforward. You deploy an iWidget to the Home page in two main steps:

1. Deploy the XML descriptor and all the resources of the iWidget to a Web server.
2. Register the widget in the Home page catalog by pointing to the URL of the deployed iWidget XML descriptor.

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For organizing a HATS project to run as a portlet, the structure and content of the project needs to be altered to meet the portlet specification. Since HATS supports the JSR 168 standard, it automates the process of converting a regular HATS project into a portlet. Note that, the WebSphere Portal Toolkit is a prerequisite for this conversion process. There a two ways that a HATS portlet can be created as follows:

1. You can create a new one using the HATS Create a Project wizard and designating that the project should be created as a portlet.
2. You can generate one from an existing HATS application. This ensures that the time spent on creating your HATS application will not be wasted when you move it to WebSphere Portal.

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